Largely owing to the free time allotted me by our evil little friend COVID, I recently set about imagining what the average person really wants and needs from health insurance. I concluded (and you may certainly choose to disagree) that there are only two motivations for buying health insurance.
Assuming that this (average) person is of reasonably good health and is not wealthy, the two motivations that supersede all others are (1) A need to know that there is medical advice and counsel available and affordable when needed and (2) There is a financial safety net in place should the unthinkable happen and they or a member of their family should be diagnosed with a dread disease. The dread disease could be cancer, kidney, stroke, heart disease, or it could take the form of the need for a major organ transplant.
The Access 24/7 concept provides an affordable solution (under $100 per month) for both of these concerns and does so without requiring huge monthly premiums or the imposition of financial barriers to actually using those benefits. Access 24/7 removes deductibles, coinsurance and co-payments while delivering on the simple proposition that unlimited access to medical advice and post-diagnostic cash settlements of $10,000 to $50,000 is really all most healthy active people really need.
So go ahead and throw me out of the insurance agents club, but I don’t think it needs to be much more complicated than this, or maybe I am completely wrong!